Who are the easy boys?
It is a group of friends whose friendship is nourished by shared tastes and moments. Their style is decidedly casual and chic, they approach a clean look with assumed colors served by quality materials. They draw their inspiration from the music and cinema of the 60s and 70s, a universe imbued with psychedelic and funky aesthetics of heroes.
Resolutely basic men, the shirt often stays in the locker room for the benefit of the comfortable t-shirt. With Easy Boys, we want to reconcile the classicism of a shirt and the coolness of a t-shirt with a focus on quality.