Forty clothing now on remixd
Scottish DJ quit his job and turned toddler's monster doodle into Forty clothing empire
Harry Miller launched his business after printing his three-year-old son's striking drawing onto a t-shirt and wearing it to a club night.
When DJ Harry Miller was looking for a new challenge, he came up with a monster of an idea – thanks to his young son.
The dad of two, who had spent more than 20 years working in the fashion industry, fell in love with a doodle three-year-old Bryce had drawn of a beady-eyed, pointy-eared beast.
With the encouragement and help of a graphic designer friend, he had the image emblazoned on a T-shirt, which he wore while spinning discs at a local club.
It proved such a hit that Harry started a pop-up shop selling Bryce’s design on T-shirts, hoodies, polo tops and caps.
Five years on, the monster image has become the signature design of Harry’s successful fashion label, Forty Clothing – and he will always be grateful for his son’s artistic talent.
The 45-year-old, who opened his flagship Forty store in Royal Exchange Square, Glasgow, said: “I’ll never forget coming home late from work one night and lying on the floor was this drawing Bryce had done of the most amazing monster.
“He was only three at the time and I just couldn’t believe the detail he had put in – such precision.
“Most kids at that age would have been drawing stickmen, if you were lucky, and scribbles.
“I was so blown away, I took a picture and posted it on social media.